Detalles MARC
| 000 -LEADER |
|---|
| fixed length control field |
02766nam a2200325 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
C00056789c-8 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230314233040.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110316s20102010sp a gr 000 0 spa |
| 017 ## - COPYRIGHT OR LEGAL DEPOSIT NUMBER |
|---|
| Copyright or legal deposit number |
M43129 |
| Date |
2010 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788436824469 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DO-SdBDB |
| Language of cataloging |
spa |
| Transcribing agency |
DO-SdBDB |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
spa |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
e-sp |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD 37 |
| Item number |
.S7P75 2010 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Principios y fundamentos de gestión de empresas / |
| Statement of responsibility, etc. |
coordinadores, Francisco José González Domínguez, Juan D. Ganaza Vargas. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Tercera edición. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Madrid : |
| Name of publisher, distributor, etc. |
Ediciones Pirámide, |
| Date of publication, distribution, etc. |
2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
596 páginas : |
| Other physical details |
ilustradas con gráficos ; |
| Dimensions |
24 cm. |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Economía y empresa |
| 505 1# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Prólogo, 21 -- |
| Title |
Introducción, 27 -- |
| -- |
Parte primera. La empresa, 31 -- |
| -- |
1. La empresa y el empresario. Conceptos y fundamentos / |
| Statement of responsibility |
F.J. González Domínguez, 31 -- |
| Title |
2. La dinámica empresarial / |
| Statement of responsibility |
F.J. González Domínguez, 75 -- |
| Title |
3. La actividad de la empresa: sistema, negocios y estrategia / |
| Statement of responsibility |
J.D. Ganaza Vargas y F.J. González Domínguez, 107 -- |
| Title |
4. La empresa como organización / |
| Statement of responsibility |
F.J. González Domínguez, 131 -- |
| Title |
Parte segunda. El subsistema comercial, 169 -- |
| -- |
5. Introducción al marketing / |
| Statement of responsibility |
B. Sanz Altamira, 169 -- |
| Title |
6. El plan de marketing / |
| Statement of responsibility |
B. Sanz Altamira, 213 -- |
| Title |
Parte tercera. El subsistema de operaciones, 239 -- |
| -- |
7. La producción en la empresa / |
| Statement of responsibility |
J.D. Ganaza Vargas, 239 -- |
| Title |
Parte cuarta. El subsistema financiero, 273 -- |
| -- |
8. La función financiera de la empresa / |
| Statement of responsibility |
F.J. González Domínguez, 273 -- |
| Title |
9. La decisión de invertir / |
| Statement of responsibility |
F.J. González Domínguez, 321 -- |
| Title |
10. La financiación en la empresa / |
| Statement of responsibility |
F.J. González Domínguez, 341 -- |
| Title |
Parte quinta. El subsistema de recursos humanos, 389 -- |
| -- |
11. La selección e integración de los recursos humanos / |
| Statement of responsibility |
C. Casa-nueva Rocha, 389 -- |
| Title |
12. El desarrollo de los recursos humanos en la empresa / |
| Statement of responsibility |
J. D. Ganaza Vargas, 425 -- |
| Title |
13. La retribución de los empleados / |
| Statement of responsibility |
J.D. Ganaza Vargas, 443 -- |
| Title |
14. Conflicto v cooperación en la empresa / |
| Statement of responsibility |
J.D. Ganaza Vargas, 465 -- |
| Title |
15. La negociación en la empresa / |
| Statement of responsibility |
J.D. Ganaza Vargas, 497 -- |
| Title |
Parte sexta. El subsistema de administración, 527 -- |
| -- |
16. El gobierno de la empresa. Administración y dirección / |
| Statement of responsibility |
J. Traverso Cortés, 527 -- |
| Title |
17. Nuevos enfoques de gestión de la empresa / |
| Statement of responsibility |
J.D. Ganaza Vargas, 557 -- |
| Title |
Bibliografía, 585. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Administración de empresas. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
González Domínguez, Francisco Javier. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ganaza Vargas, Juan D. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Casanueva Rocha, Cristóbal. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
González Domínguez, Francisco Javier. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ganaza Vargas, Juan D. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Traverso Cortés, Joaquín. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sanz Altamira, Borja. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Monografía - Colección General |
