Estrategias promocionales para una empresa de servicios en el sector bancario: caso Asociacion La Nacional de Ahorros Y Prestamos / (Registro nro. 70998)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01318nam a2200277 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00000000000000002121 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | DO-SdBDB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230921161015.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 010101s19981998dr a gr 001 0 spa d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DO-SdBDB |
| Language of cataloging | spa |
| Transcribing agency | DO-SdBDB |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | spa |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | nwdr |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HG 1616 .M3 .S2 1998 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Saviñon, Soraya. |
| 245 ## - TITLE STATEMENT | |
| Title | Estrategias promocionales para una empresa de servicios en el sector bancario: caso Asociacion La Nacional de Ahorros Y Prestamos / |
| Statement of responsibility, etc. | Soraya Saviñon, Yuberki Baez C., Dretsy Y. Ferreras P. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Santo Domingo : |
| Name of publisher, distributor, etc. | UASD, |
| Date of publication, distribution, etc. | 1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 53, [20]hojas : |
| Other physical details | ilustraciones a color ; |
| Dimensions | 28 cm. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introducción, 1 -- |
| Title | Capítulo I. Aspectos básicos sobre las estrategias promocionales en las empresas de servicio en el sector bancario, 3 -- |
| -- | Capítulo II. Aspectos generales de la empresa, 18 -- |
| -- | Capítulo III. Estrategias promocionales utilizadas por la asociación la nacional de ahorros y prestamos, 30 -- |
| -- | Conclusiones, 47 -- |
| -- | Recomendaciones, 48 -- |
| -- | Bibliografía, 50 -- |
| -- | Anexos. |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Báez C., Yuberki |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferreras P., Dretsy Y. |
| 610 24 - SUBJECT ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Asociación La Nacional de Ahorros y Préstamos |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Bancos. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Comercialización. |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | UASD |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Monografía - Colección General |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Biblioteca «Juan Pablo Duarte» | SUCURSAL JUAN PABLO DUARTE | Estantería | 03/12/2023 | HG 1616 .M3 .S2 1998 | 1023193 | 03/12/2023 | 03/12/2023 | Monografía - Colección General | |||||
| Biblioteca «Juan Pablo Duarte» | SUCURSAL JUAN PABLO DUARTE | Estantería | 03/12/2023 | HG 1616 .M3 .S2 1998 | 1023194 | 03/12/2023 | 03/12/2023 | Monografía - Colección General |