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Un Estudio sobre las generalizaciones mercadotécnicas = A study of marketing generalization (Registro nro. 8936)

Detalles MARC
000 -LEADER
fixed length control field 00662nam a2200217 4500
001 - CONTROL NUMBER
control field C00004080c
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230221174519.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100101s1980 mx
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title spa
043 ## - GEOGRAPHIC AREA CODE
Geographic area code mx
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Leone, Robert P.
245 13 - TITLE STATEMENT
Title Un Estudio sobre las generalizaciones mercadotécnicas = A study of marketing generalization
Statement of responsibility, etc. / Robert P. Leone, Randall L. Schultz.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. México
Name of publisher, distributor, etc. : Publicaciones Ejecutivas de México, S.A.
Date of publication, distribution, etc. , 1980
300 ## - PHYSICAL DESCRIPTION
Extent 11 p.
490 0# - SERIES STATEMENT
Series statement Journal of Marketing en español
Volume/sequential designation ; 1.
610 ## - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Comercialización.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Comercialización.
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name México.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Schultz, Randall L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Monografía - Colección General
Existencias
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Biblioteca «Juan Pablo Duarte» SUCURSAL JUAN PABLO DUARTE Estantería 02/21/2023   F 0412 No. 30 1005764 02/21/2023 02/21/2023 Monografía - Colección General

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