Mobile media : content and services for wireless communications / edited by Jo Groebel, Eli M. Noam, Valerie Feldmann.

Preface / Jo Groebel, Eli M. Noam and Valerie Feldmann, ix -- Introduction, xi -- Contributors, xvii -- Glossary of Terms, xix -- I. Technology and Infrastructure Models, 3 -- 1. How Can Anyone Afford Mobile Wireless Mass Media Content? / Timothy X. Brown, 3 -- 2. Always-On Demand-The Digital Future of Communication / Miriam Meckel, 21 -- 3. On the Myth of Convergence / Klaus Goldhammer, 33 -- 4. Automotive Telematics: Is it Time for a Renaissance or an Obituary? / Jonathan Lawrence, 45 -- II. Content Models, 57 -- 5. Are There Content Models for the Wireless World? / Benjamin M. Compaine, 57 -- 6. Design Strategies for Future Wireless Content / John Kelly, 69 -- 7. Mobile News Design and Delivery / John V. Pavlik y Shawn McIntosh, 87 -- 8. Mobile Peer-to-Peer Content and Community Models / Valerie Feldmann, 97 -- 9. Contents and Services for Next Generation Wireless Networks / John Carey, 115 -- III. Business Models, 133 -- 10. Profitable at any Speed? / Bertil Thorngren, 133 -- 11. Mobile Commerce Business Models and Network Formation / Carleen F. Maitland, 139 -- 12. Mobile Communications Business Model in the United States / James Alleman & Christopher Swann, 153 -- 13. Mobile Wireless Strategy of Media Firms: Examining the Wireless Diversification Patterns of Leading Global Media Conglomerates / Sylvia MChan-Olmsted & Byeng-Hee Chang, 165 -- IV. Policy Models, 187 -- 14. Exclusive Rights in Information and Mobile Wireless Mass Media / Yochai Benkler, 187 -- 15. 3G or Not 3G: The WiFi Walled Garden / Kenneth R. Carter, 201 -- 16. Emergency Communication Needs: Mobile Content / Jonathan Liebenau, 215 -- 17. Access of Content to Mobile Wireless: Opening the [Walled Airwave] / Eli M. Noam, 225 -- Outlook, 239 -- 18. Mobile Mass Media: A New Age for Consumers, Business, and Society? / Jo Groebel, 239 -- Index, 253.