TY  - BOOK
AU  - Newton, Derek A.
TI  - Sales force management: text and cases 
SN  - 0256027552
AV  - HF 5438 .4 .N48 1982
PY  - 1982///
CY  - Plano, Texas
PB  - Business Publications
KW  - Administración de ventas
KW  - Estudio de casos
N1  - Introduction, 1 --; Part One. The Salesman, 7 --; Part Two. The Field Sales Manager, 53 --; Part Three. The Sales Executive, 131 --; Part Four. The Marketing Executive, 209 --; Index to Cases, 277
ER  -